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Hola,
This week's Apple keynote was a window into what Silicon Valley considers to be the height of good taste. Everything was sleek, razor-thin, and glossy.
Don’t get me wrong. From the circular Apple HQ in Cupertino, to the new iMacs, to the partnership with Hermès to make pricey leather accessories, everything looked nice and all.
But that’s kind of the point. Silicon Valley’s ideas on what looks good have taken over consumer electronics, the internet, and increasingly the rest of the physical world. Are we sure they are the best arbiters of taste?
I am no Versace, but here are some questions I have:
- When did we decide that computers had to be razor-thin and as light as a feather rather than have a place for my accessories to plug in?
- When did we decide that it was a good idea to make phones out of metal so highly machined and polished that they slip out of your hands like soap? Weren't these devices meant to be held in your hand!!?
- Do all big tech and app websites have to feature colorful, long-limbed cartoon people in happy poses, the design aesthetic one critic has dubbed “Humans of Flat”?
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