Volume #142
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Last week, I had the please to speak to The Association for Women in Communications – Des Moines Chapter about how to create a winning LinkedIn profile and then how to use it to execute their marketing goals. What a great bunch of ladies!

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Is your social media audience losing interest? Do you want to tap into your followers’ emotions? Using psychology to connect with your target audience is a powerful way to engage and motivate them to take action. Read more about the five psychology principles you can use to improve your social media marketing results:

- People Prefer Stories to Stats
- Personal Benefits Generate Interest
- Social Proof From Peers Increases Trust
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This infographic illustrates the current state of email marketing based on a major research study between Smart Insights and Get Response, in which they surveyed 1800+ email marketers from a range of business sizes and sectors around the world.
Take a look at this infographic for more insights on why optimizing email marketing matters in 2015 - why marketers rate email marketing so highly, how marketers are measuring success, and more.

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Suzanne Hull
“Get It Done Girl”
Contemporary Business Solutions
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